Crunch Label · for creators

Merch You
Can Eat.

Build a snack mix from 259 real ingredients. Put your name on the jar. Drop the link. We weigh it, pack it and ship every order. You keep 18% of every jar.

Get on the labelHow it works

Free. About four minutes. Nothing to buy, nothing to store.

Hot Honey Era: Hot Honey Almonds, Sesame Sticks, Chili Lime Mango, Roasted Cashews, White Choc ChipsHot Honey AlmondsSesame Sticks
#1 trending@sofia.snacks

Hot Honey Era

$16.25 a jar

+$2.93a jar, to @sofia

How it works

Build. Drop.
Get Paid.

You make the mix and talk about it. We do the weighing, the packing, the shipping and the customer service. There isn't a step four.

01
  • Hot Honey Almonds
  • Mini Pretzel Twists
  • Dark Choc Chunks
  • FD Strawberries
  • Toasted Coconut Chips
Empty jar

Build It.

Pick 2 to 8 things from the shelf and dial the scoops how you like them. Name it, pick a font, done. Price and macros show up as you go, so you know what you're selling before you sell it.

02
Paste your link…Copy
  • Link in bio
  • Pinned comment
  • Story

Drop the Link.

Every mix gets a page with a Buy button and your name on it. Bio, caption, pinned comment. Wherever your people already are.

03

A day, say

$0.00

  • Waiting on the first tap…

Clears in 14 days · pays out to your bankStripe

Get Paid.

Someone taps buy. We weigh it, pack it and it's at their door in 2 business days. 18% of every jar lands in your bank through Stripe.

Get on the labelStart with the mix

The math

What's a Jar Worth to You?

A typical jar on the menu sells for about $15.49. You get 18% of every one, every time, including the remixes and the subscriptions. Drag the slider. We'll wait.

  • Set your own price?No. Price follows the ingredients, so nobody can undercut you.
  • Recurring?Yes. Someone subscribes to your jar, you get paid every delivery.
  • A cap?None. It's a percentage, not a budget.

If 250 people order your jar this month

$2.79 a jar

$698a month

$8,370 a year, if it holds. 18% yours, forever.

101,500 jars

Nothing to buy up front. Nothing to store. We already own the scale.

Get on the label

Your page

Get Paid on the Remix, Too.

Every mix gets a page: the jar, the numbers, a Buy button, your name. When someone remixes yours and buys their version, it's still your link. Still your 18%. Same when they subscribe.

  • Someone taps BuyYour jar, as-is.+$2.93to you
  • 2Someone remixes itSwaps sesame sticks for pretzels.+$2.84still to you
  • 3Someone subscribesEvery 4 weeks, 15% off for them.+$2.48every delivery
@youOriginal
Hot Honey Era

Hot Honey Era

159 kcal · 4g protein · 25 oz

Buy$16.25Remix
Sold · Nashville, TN18% to @you+$2.93

The boring part

You Never Touch a Box.

No cases of jars in your hallway. No trips to the post office. No spreadsheet. You make the mix and post about it. Everything after the tap is us.

  • Packed to orderWeighed to the gram when someone buys. Nothing sits in a warehouse.
  • Labels, macros, allergensEvery jar ships with a real nutrition label. We do the math.
  • Payments & payoutsStripe handles the card and the bank transfer. Earnings clear in 14 days.
  • Support & returnsLate box, wrong address, an angry DM. Ours, not yours.
Three jars of snack mix packed in a kraft mailer box beside a kitchen scale, seen from aboveThe bench · Tuesday
Concept render: four white Crunch Club bags on a store shelf, each printed with a photo of the mix inside: Midnight Munch, Gym Arc, Hot Honey Era and Cereal KillerConcept · retail run

Where it goes

Where a Jar Can Go.

A jar you built at 1am, on a shelf next to the Takis. That's the top of the ladder, and nobody's there yet. Here's the ladder.

  1. 1Your pageDay one. A link, a Buy button, your name on the jar.
  2. 2TrendingOnce there are real remixes and sales, the feed ranks by them, not by who we like. Good jars float.
  3. 3RetailTop mixes are eligible for seasonal retail runs: a printed bag, a barcode, your name on the front, your cut still coming. Eligible, not promised; the first run hasn't shipped yet.

The launch roster

People with Opinions About Snacks.

Questions

The Short Version.

Everything people ask before they tap the button. If yours isn't here, hello@crunchclubsnacks.com is a real inbox.

  • Do I have to buy anything first?

    No. There's no inventory and no minimum. Every jar is weighed and packed after someone orders it, so nothing exists until it's sold.

  • What do I actually make?

    18% of the jar price, on every jar, for as long as it sells. A typical jar is about $15.49, so call it $2.79 each. Remixes of your mix and subscriptions to it count too.

  • How do I get paid?

    Stripe. You connect a bank once, from your phone. Each sale clears after 14 days (the returns window) and pays out automatically. You can watch it all in the studio.

  • Do I need a big following?

    No. You need people who trust your snack opinions. A four-digit follower count and very strong feelings about pretzels is plenty to start.

  • Who handles shipping, returns, questions?

    We do. Packing, shipping, customer service, refunds, the nutrition label. You make the mix and talk about it.

  • Can I make more than one?

    As many as you like. Most people start with one and a very specific point of view, then add a second when the comments ask for a spicy version.

  • Whose name is on the jar?

    Yours. The mix name you picked and your @ go on the label and on the page. Our jar, your name.

Your turn

Your Name Goes Here.

Four minutes: a handle, a bank, a mix. Then a link you can post tonight. The first jar usually sells before you've finished the caption.

Get on the labelStart with the mix
CRUNCH CLUBby @you

18% of every jar

Get on the label